All businesses have a story but at work everyone naturally gravitates toward using logic and statistics because it seems more professional. No matter how compelling your facts are, if your audience isn’t invested in what you are saying, all the info is lost on them. Most people “talk” and they think they “speak”. Talking is a natural human resource, speaking is a skill and a craft as you will experience throughout the session. Whether you’re selling your product or service, sharing your company vision, creating a culture, storytelling and speaking are your greatest vehicles for success.